
🏖️ Matala Beach – A Jewel on Crete’s South Coast
Matala Beach is one of the most fascinating beaches in Crete. Nestled in a picturesque bay with striking sandstone cliffs and the famous caves, this place offers a unique mix of natural beauty and cultural history.
In Brief:
- Location: On Crete’s south coast, about 70 km from Heraklion, near the village of Matala.
- Highlight: Famous for the distinctive, man-made caves carved into the sandstone cliffs directly on the beach.
- History: A popular meeting place for the hippie movement in the 1960s and 70s.
- Beach Type: Coarse sandy and pebbly beach with clear water; steep drop-off.
- Facilities: Taverns, cafés, small shops, sunbed and umbrella rentals, parking facilities.
- Activities: Swimming, sunbathing, cave visits, regular music and cultural events (e.g., Matala Beach Festival).
🏝️ Beach Characteristics
Matala Beach stretches over about 250 meters and is characterized by its fine golden sand, gently merging into the crystal-clear waters of the Libyan Sea. The bay is framed by impressive sandstone cliffs containing the famous Matala caves. This natural backdrop gives the beach its unmistakable atmosphere.
Part of the beach is lined with tamarisk trees providing natural shade. There are also sunbeds and umbrellas available for rent, making your stay particularly comfortable.
📷 Pictures and Impressions














📍 Location & Getting There
Matala is located on Crete’s south coast, about 70 kilometers southwest of Heraklion. You can get there by car or public transport. By car, the drive from Heraklion takes about one hour. There are ample parking spaces close to the beach. For travelers without a car, regular buses run between Heraklion and Matala. The journey takes around two hours and offers an affordable way to reach the village.
🕰️ History: Caves & Hippie Culture
The caves of Matala were carved into the soft sandstone as early as the Neolithic period and were later used as burial sites during Roman times. In the 1960s, hippies from around the world discovered this magical place and lived in the caves. Famous personalities like Joni Mitchell were inspired by the atmosphere.
Today, the caves are protected as historical monuments and can be visited for a small entrance fee. A monument at the village entrance commemorates the hippie era, and the annual Matala Beach Festival celebrates the cultural diversity and musical heritage of the place.

🎶 Matala Beach Festival
The Matala Beach Festival is a three-day music and cultural event held every July on the beach of Matala, Crete. In early July, the legendary hippie bay transforms into a colorful open-air stage full of music, art, and community spirit.
With four unique stages – including the Cave Stage in front of the famous caves and the Square Stage in the village center – the festival offers a diverse program with international and Greek artists. In addition to concerts, visitors can enjoy creative activities such as Matala Street Painting, turning the village streets into colorful works of art, along with workshops, yoga sessions, and children’s activities.
Admission is free, and the relaxed atmosphere attracts thousands of visitors each year who come together under the motto “One World – One Love”. The Matala Beach Festival is more than just a music festival – it’s an experience that brings the spirit of the 1960s back to life and connects people of all ages.
More information and the full program can be found on the official festival website: matalabeachfestival.org.

🍹 Cafés, Bars & Restaurants
Matala offers a variety of dining options to suit all tastes. Cozy cafés and bars invite you to relax right on the beach. Here are some recommendations:
- Boho Beach Bar: Chill atmosphere with comfortable seating right on the beach.
- Restaurant Scala: Known for its Mediterranean cuisine and breathtaking views of the bay.
- Georges Yard: A popular spot offering traditional Cretan dishes and friendly service.
- Creta Bar: Centrally located, this bar offers live music and a wide selection of cocktails.
These venues contribute to the lively and welcoming atmosphere of Matala and make your stay unforgettable.
🌄 Excursion Destinations Nearby
There are other worthwhile beaches and natural highlights near Matala:
- Red Beach (Kokkini Ammos): A remote beach with reddish sand, about a 20-minute walk south of Matala.
- Kommos Beach: A long, unspoiled beach north of Matala, ideal for walks and peaceful hours by the sea.
- Agiofarango Gorge: An impressive gorge leading to a secluded beach – a paradise for hikers and nature lovers.
📖 The Hippie Legends of Matala – Myth and Truth
Matala, a small fishing village on Crete’s south coast, is still closely linked to the myth of the hippie era. The famous caves in the sandstone cliffs directly above the beach became a magnet for dropouts, artists, and freedom-loving travelers from all over the world in the 1960s and 70s.
The Legend:
Matala was supposedly a real hippie mecca during this time. Hundreds of young people from Europe and North America are said to have come here, lived in the caves, slept under the open sky, held campfires on the beach, and enjoyed a free, alternative lifestyle far from social constraints.
Famous Visitors:
It is often said that musicians like Joni Mitchell or Bob Dylan spent time living in Matala or at least visited the place. Joni Mitchell, in particular, made Matala famous worldwide with her song “Carey” (1971), describing her time in Crete very vividly – though she later stated that she only stayed briefly in Matala.
How much is true?
The core of the legend is true:
✔️ Yes, many hippies indeed lived in the caves of Matala in the 60s and 70s.
✔️ Yes, Joni Mitchell was verifiably there and inspired by Matala.
❌ Bob Dylan and other world stars probably never lived there permanently – these stories are considered exaggerated tales that later turned into tourist myths.
Today’s Significance:
Today, Matala thrives on the charm of this eventful time. Souvenir shops sell colorful hippie merchandise, house walls are decorated with peace signs and colorful slogans, and the popular Matala Beach Festival takes place every year – a vibrant homage to the hippie era.
Truth or Legend?
The hippie legends of Matala are therefore partly true but have been romanticized and embellished over the decades. The myth, however, remains an integral part of the village’s identity and still makes it a special destination on Crete.
📸 Conclusion
Matala Beach on Crete combines natural beauty, historical significance, and cultural flair. Whether for a relaxing day at the beach, cultural discoveries, or culinary delights – Matala offers something for everyone. A visit to this unique place remains unforgettable. Our own holiday photos from the bay speak for themselves. Even years later, we fondly remember the great day at Matala Beach and reminisce about the sea, the caves, and the creative atmosphere.